September 4, 2012

Say what?

Perfume lingo... Phuw. I like Philosophy. I really do. And I like softness, love, yoga, the existential mental embrace. All that. But these kinds of rhetorics around perfume just irritate me. I want to ask a hundred detailed questions about what exactly they mean. How they are going to do it. Because these are pretty high ambitions described here, from a psychological perspective. But more than that, I would just really want to know 1) what is in the perfume, and, 2) how they feel about it, what their reflections where in the creation process? I am less interested in exactly how someone at a perfume company has decided that I should/will/must feel when wearing their creation. And I just don't perceive the promise that this bottle is what will "enable me to fully embrace the beauty of living in the present moment each day". If it really would - hey, fantastic! But I mean... seriously. Come on.

1 comment:

  1. I agree. A perfume should not fix your life; nor should it subtly shame you for failing to be all that you can be. It should just smell good, and Philosophy's fragrances generally meet that goal in a modest way. But enough rhetoric!